MySocial
MySocial
  • MySocial Documentation
  • Getting Started
    • Roadmap
    • Tokenomics
    • Decentralization
    • Governance
    • Whitepaper
  • Blockchain
    • Overview
    • Scaling Roadmap
    • Security
    • Bridge
    • Platforms
    • Advertise
    • AI Agents
  • Identity
    • Overview
    • Name Service
    • Wallets
      • Keys and Addresses
      • Signatures
      • Multisig
      • Intent Signing
    • zkLogin
    • Social Graphs
    • Reputation
  • Content Ownership
    • Overview
    • Intellectual Property
    • Proof of Creativity
    • Content Moderation
  • Storage
    • Overview
    • Site Hosting
    • Media Storage
  • Order Book
    • Overview
    • Tokens
    • Content
  • Developer Tools
    • Overview
    • Faucet
    • CLI
    • API
    • GraphQL
    • Typescript
      • Typescript SDK
      • Frontend Components
    • Rust
  • Nodes & Validators
    • Run a Full Node
    • Run a Validator
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On this page
  • Key Features
  • How It Works
  • 1. Creating and Approving Ads
  • 2. Ad Display and Revenue Distribution
  • 3. Ad View Verification
  • 4. Advertising Platform Score (APS)
  • Benefits for Advertisers, Creators, and Viewers
  • For Advertisers:
  • For Content Creators:
  • For Viewers:
  • Conclusion
  1. Blockchain

Advertise

The MySocial Advertising Platform is a revolutionary ad network built on the MySocial blockchain, designed to create a fair and transparent ecosystem for advertisers, content creators, and viewers. Our platform ensures that all stakeholders are rewarded for their contributions while maintaining integrity through a built-in trust and verification system.

The MySocial Advertising Platform will be implemented post-mainnet launch.

Key Features

  • Content Creator Monetization: Creators earn a share of ad revenue when ads are displayed on their content

  • Viewer Incentives: Users get paid to watch ads, ensuring higher engagement and fair compensation

  • Platform Revenue Model: The platform earns a small percentage of ad spend, creating a sustainable ecosystem

  • Ad Approval Process: All advertisements go through a verification process before being published

  • Advertising Platform Score: A trustworthiness and performance score ensures advertisers can choose the most reliable platforms

How It Works

1. Creating and Approving Ads

Advertisers can create ads through the MySocial Advertising Platform. Before being published, all ads undergo a moderation and approval process to ensure compliance with platform guidelines. This prevents fraudulent or harmful ads from reaching users while maintaining quality content.

2. Ad Display and Revenue Distribution

When an approved ad is displayed on an integrated platform:

  • Content creator receives a percentage of the ad revenue for hosting the ad

  • Platform earns a share of the revenue for facilitating the ad display

  • Viewer who watches the ad receives compensation for their engagement

3. Ad View Verification

Each integrated platform determines how an ad view is counted and how payouts are unlocked. To prevent abuse, MySocial's system ensures fair engagement tracking by leveraging the Advertising Platform Score (APS).

4. Advertising Platform Score (APS)

To maintain a balanced and trustworthy advertising ecosystem, MySocial introduces the Advertising Platform Score (APS). APS is a data-driven reputation system that evaluates platforms based on:

  • Engagement Quality: Measured by user interactions and retention

  • View Authenticity: Preventing bots and fraudulent activity

  • Payout Reliability: Ensuring platforms follow fair distribution practices

  • User Feedback: Gathering insights from both advertisers and viewers

Advertisers can select platforms with higher APS scores to ensure their ads are shown in high-quality environments, maximizing ROI and minimizing fraudulent engagement.

Benefits for Advertisers, Creators, and Viewers

For Advertisers:

  • Access a transparent, blockchain-backed ad network

  • Target engaged audiences with high trust scores

  • Minimize fraud and optimize ad spending

For Content Creators:

  • Earn directly from ads displayed on their content

  • Maintain control over ad placements

  • Increase revenue opportunities with seamless blockchain integration

For Viewers:

  • Get paid for watching ads

  • Engage with high-quality, relevant advertisements

  • Participate in a fair and transparent economy

Conclusion

The MySocial Advertising Platform revolutionizes digital advertising by aligning incentives across all stakeholders. With transparent revenue sharing, on-chain verification, and trust-based scoring, MySocial creates a sustainable advertising ecosystem that empowers creators, advertisers, and viewers alike.

Start building and advertising on the MySocial Advertising Platform today and take control of your digital advertising experience!

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Last updated 2 months ago